An exterior coating must be Protective
and Durable but also needs to possess four very important qualities to be
long-lasting and able to hold up to constantly changing weather. It must be
waterproofing, highly permeable, elastic
and able to retain a complete memory.
When you compare other coatings to Liquid Vinyl Siding, you can easily understand
why other products fall short. Only Liquid Vinyl Siding has each of the four
characteristics necessary to provide lasting performance.
The high content of PVC resin and polymer contained in Liquid Vinyl
Siding makes it far superior to any other coatings.
How does Liquid Vinyl Siding work?
Liquid Vinyl Siding is composed of 32% quality PVC vinyl resin and
polymers suspended in a liquid emulsion with a process called emulsion polymerization.
The PVC composition 
makes the coating extremely durable and gives the coating the ability to be
breathable. Titanium dioxide is added to enhance performance by stabilizing
the color, preventing chalking and reflecting harmful rays from the sun away.
PVC particles are spherical in shape. As the Liquid Vinyl emulsion
begins to cure, the solid particles move through the liquid to start forming a film
where the PVC particles are aligned in a very specific molecular pattern with tiny
gaps or spaces formed between them. These gaps create breathe ability. Water
vapor is able to pass through the coating, escaping into the air. The water
molecule is much larger in size than the vapor and cannot pass through the tiny
gaps making the liquid vinyl siding film both waterproof as well as breathable.
Liquid Vinyl Siding is rated at 15.3 PERMS which is considered 'highly breathable'.
Water is the number one cause of all coating failures. A coating must be able to shed
moisture and keep it away from the substrate and also have a way of allowing any
trapped moisture behind the coating to harmlessly escape out.